Lovegrove Lane












Long gone are the dodgy days of dimly-lit graffiti-riddled lanes. Here on the Hamilton East side, a group of like-minded business owners are shaking up the notion of ferocious company competition and instead are finding a flourishing following for their collection of shops and wellness studios.
Made up of The Flower Crate, Sun Salute Yoga Centre, Framing House and Good Honest Tattoos , visitors here often find themselves pleasantly surprised by what’s on offer. Come for family-friendly ‘mums and bubs’ yoga, then stay for a town-famous lamington and coffee, or get that much-loved gift finally framed and take home a bunch of flowers to really brighten up someone’s day.
The aptly named Lovegrove Lane is a colourful and holistic display of businesses run by a group of people clearly determined to support one another and grow their up-and-coming suburb collaboratively. Pots of greenery and outside furniture filled with easy-going lunch goers make for a stress-free air of tranquillity and a true escape from the more industrial parts of town. Bring your basket, your yoga mat and positive vibes, and walk away charmed by Lovegrove Lane.
Words by Rosie Morrison & Photography by Anna Briggs
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Location
394 Grey St, Hamilton East, Hamilton
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