One of the Locals: The Insider’s Guide to Rotorua

People hanging out by Eighty Six, ordering coffee and enjoying the scenery.

Skip the usual online recommendations and tap into the true essence of Rotorua by exploring it like a local. The residents know all the hidden gems and unique spots that often go unnoticed by visitors.

Words by: Nicole Mudgway

Photos by: Jerome Warburton and Anna Briggs

Below are a bunch of reliable insights from those who know Rotorua best, compiling a list of local favourites for dining, shopping, and socialising. Whether you're after the top fish and chips, charming shops, or popular places to grab your morning coffee, these are the must-visit places locals love.

No matter how long you're staying, dive into the local scene — you’ll be greeted with open arms and a warm welcome.

River's Catch

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14D Pandora Avenue, Sunnybrook, Rotorua

In New Zealand, every small town has a favourite fish and chip shop. For Rotorua locals, River’s Catch ticks the boxes of every classic fish and chip shop, but it’s just that little bit better. Founded by Filipino immigrants Izzy and Norman, this upmarket fish and chip shop stands out for its sustainable, seasonal ingredients and thoughtful menu. Not to mention the exceptional quality and taste of the food.

Signature dishes like the Tackle Box feature fish and chips paired with Asian slaw, miso dressing, and homemade sauce, while items like the Adobo Fish Tacos or Smash Burger cater to a wider audience. Their goal is to serve comfort food with care, offering an elevated dining experience that celebrates both local and Filipino flavours.

Baker slicing into a tart at Patrick's Bakery.

Rotorua's best baked goods

City workers have two main pit stops depending on where their day takes them. Ciabatta Cafe and Bakery, a bustling bakery in an industrial area, draws in the crowd with its irresistible cronuts, tarts, croissants, and Swiss-style ciabatta sandwiches. With cosy seating tucked into various nooks, it's always a hit. On the other side, near the hospital, Patrick’s Boutique Bakery offers its own selection of delicately handcrafted treats that keep the local crowd coming back for more.

Dish being served at Yamato.

For a taste of Asia

Locals love Spa City Noodle Bar for its authentic Sichuan-inspired dishes and cosy, modern vibe. The noodle bar brings bold Asian flavours to Rotorua with homemade noodles, dumplings, and other Asian-infused dishes. Spa City Noodle Bar goes beyond the usual, aiming to elevate the local food scene with every dish. Another well-loved spot is Yamato, which delivers no-frills, authentic Japanese food in a welcoming atmosphere. With dishes like hot sticky rice, udon noodles, and miso broth, Yamato's classic flavours keep people coming back. The open-plan kitchen and U-shaped bar allow diners to watch chefs expertly prepare fresh sashimi and sushi, offering a true taste of Japan right in Rotorua.

View of busy cafe Boasters in Rotorua.

Stay caffeinated

Rotorua’s most well-known coffee roastery is Boasters, and there’s a reason for that. Owned by Bob and Rachael Bell, this family-run coffee roastery, café, and retail space offers a laid-back atmosphere with cosy seating, vibrant murals, and eco-friendly touches like compostable packaging and free coffee grinds for your garden. Just steps from the city centre is Zippy, a cafe evoking a nostalgic feel that keeps people coming back. Serving a menu packed with comfort food like nachos, mac ’n’ cheese, burgers, and sweet treats, Zippy is a relaxed spot where the familiar feels just right. For those on the move, Eighty Six is a popular coffee container on Rotorua’s lakefront dishing out freshly made coffee and baked goodies. It’s the perfect spot to wrap up some exercise or soak in the beautiful views across the water.

Bookstore filled with books, people paying at the register.

Hit the shops

Locals love Juniper Art & Home for its unique blend of creativity and community, offering a cosy space where handcrafted candles, jewellery, art, and homegrown plants come together. Set in a 90-year-old building overlooking Lake Rotorua, the shop embodies resilience and beauty, much like its namesake, the hardy juniper tree. The shop’s connection to the local landscape and community spirit makes it a favourite among Rotorua residents. Also locally owned, McLeods Booksellers offers an extensive selection of books ranging from fiction to sports, music, arts and a particularly wide selection of Māori literature, all backed by exceptional customer service from passionate staff. Locals also adore ahu boutique for its unique blend of contemporary fashion and deep-rooted Māori heritage, embodied in the designs of owner Adrienne Whitewood, who has been sewing since she was eight. The boutique reflects the town's cultural identity, showcasing stunning pieces inspired by historic Māori art practices.

Okere Falls Store

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757A State Highway 33, Okere Falls

Holiday-makers, commuters and those of you who just want a break from city life, there’s a little oasis on State Highway 33. Whether it’s beer, espresso, pies or those essential grocery items you’re after, Okere Falls Store has you covered. Housed in an old petrol station, Okere Falls Store is a delicious combination of old meets new, where those who like a bit of nostalgia with their lunch will not be disappointed. There’s a huge emphasis on sustainability and a variety of menu options catering to dietary requirements. There are also key fresh and pantry items in store, so you can pop in for your milk, butter, cheese, meat, canned goods and cleaning products. The garden bar out the back is a tucked-away place to enjoy a cold one and with plenty of big picnic tables to sit at and grounds to explore, Okere Falls Store is a neat option for those with small humans too. Don’t miss the compostable loo out back for a toilet experience that ticks all the sustainability boxes.

Neat Rotorua Places

Sabroso

Entrance to Sabroso restaurant.
Place Rotorua
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Full of classic Latino warmth and hospitality, you can expect to feel like more of an old friend here than a customer.

Eastwood Café

The green entrance of Eastwood Cafe, framed by large triange frames.
Place Rotorua
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Located on the open, airy ground floor of the Scion Research Centre, Eastwood Café in Rotorua is a tad off the beaten track but worth the detour.

Patrick’s Boutique Bakery

Chocolate Eclairs at Patrick's Boutique Bakery.
Place Rotorua

Patrick's Boutique Bakery is a hidden gem in Rotorua, perfect for anyone with a sweet tooth or an appreciation for artisanal baking.

Zippy Central Café

The cafe interior.
Place Rotorua
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Fast-paced and a stone’s throw from the town centre, this local favourite café certainly lives up to its name.