
As the first city in the world to see the first light of day, the sun shines that extra bit brighter on Gisborne Tairāwhiti.
Known for its laid-back surf culture (thanks to an endless rugged coastline), superior Chardonnay and aromatic wines, fertile soils and ocean floors, historical landmarks, and a community of locals as sunny as the weather, everyone who visits this town leaves impressed and sun-kissed.
Sure, it plays host to Rhythm and Vines, one of New Zealand’s most popular three-day music festivals, but there are countless reasons to explore this remote East Cape gem the other 362 days of the year.
From Midway Beach to Wainui to Makorori, you’re spoiled for choice when it comes to picking a sandy spot to stroll, swim or surf. And once you’ve had your fill of fresh salty air, the town offers a variety of dining, drinking, shopping and sightseeing options to stuff into your itinerary.
Wake up at specialty coffee shops and sip local craft brews in the afternoon; visit museums, waka landing sites and the very spot where James Cook first set foot in Aotearoa; browse century-old bookshops, second-hand boutiques, and one-of-a-kind cinemas; and enjoy the freshest produce sourced from nearby gardens, vineyards and local artisan kitchens.
Whether you’re visiting in real fruit ice cream weather or the depths of winter, every day feels like a holiday in the happy and carefree world of Gisborne.
Where to Find the Cosiest Cocktails This Winter

From speakeasy hideaways to heritage hotel bars, here are the cosiest cocktail spots to crowd into this winter across Aotearoa New Zealand. Settle in by the fire, slip downstairs into a low-lit nook, or perch at the bar while the rain does its thing outside.
Creative Spaces Around New Zealand to Inspire Your Next Mindful Hobby

In a world increasingly dominated by screen time, many New Zealanders are seeking out something more tangible. Pottery classes are filling up months in advance, knitting needles are clicking back into fashion, and creative workshops are becoming social occasions in their own right.
A Taste of Tairāwhiti’s Food Trucks: Your Guide to Gisborne's Best

Gisborne’s food truck scene is bursting with flavour, creativity, and community spirit, offering everything from authentic Greek souvlaki to indulgent desserts, handcrafted pizzas, and real fruit ice creams. Whether it’s at a private or public event, parked up by the beach in summer, or simply going with the flow, Gisborne’s food trucks sure know how to serve up delicious dishes that reflect both the diversity of global cuisine and the abundance of local Tairāwhiti ingredients.
Highway 35: The Slow Road to Something Special

The route north from Gisborne is more than just a road, it’s an experience, unfolding through landscapes as striking as they are diverse. State Highway 35 is a ribbon of tarmac draped along the Pacific Coast, curving past surf breaks, sleepy bays, and tiny townships where the welcome is as warm as the sun. Rich in Māori culture and framed by pristine natural beauty, this is not a drive to hurry. If possible, it’s a journey to linger over, one stop at a time.
Explore our Directory
View AllThe Stone Studio

In a soft sea green building on Stanley Road in Gisborne, the soothing sound of rolling waves in the distance sets the scene for exploring some of Aotearoa’s greatest...
Masami Clothing

In an era where new clothing is produced at a terrifying rate, thoughtful one-off garments are at risk of becoming a dying breed.
Dome Cinema

Ask any local where to go for a one-of-a-kind experience in Gisborne, and chances are their answer will lead you through the doors of the historic Poverty Bay Club building.
Siduri Wine Bar & Deli

Walking down Peel Street in Gisborne, you don’t necessarily expect to stumble upon a petite and polished wine bar – but you’ll be delighted to find...
Bollywood Indian Restaurant

Every town needs a reliable Indian restaurant that they can depend on for delicious food and warm service. In Gisborne, it’s Bollywood Stars.
The Works

As soon as you pull up to The Works, you know you’re in for something special.
Neighbourhood Cantina

Neighbourhood Cantina is a Mexican restaurant that has quickly become Wainui’s “local” and, thanks to Gisborne’s compact nature, a go-to spot...
Raglan Roast Gisborne

As soon as the first light touches Gisborne, the Raglan Roast coffee machine is up and at ‘em, ready to wake up the town with strong brews.
Crawford Road Kitchen

The reality of a small town is that dinner options are more limited – but that doesn’t necessarily have to be a bad thing, especially with Crawford Road Kitchen...
Truly

Truly, a sweet blend of owners’ Trish and Julie, is a Gisborne boutique designer store housing a well-curated selection of brands from both Aotearoa and further afield.
Muirs Bookshop

On Gladstone Road in Gisborne, you’ll likely encounter the iconic statue of a short elderly man straining under the weight of a hefty stack of books – a feeling...
Zephyr Wainui

Walking into Gisborne's Zephyr is like walking into a ray of sunshine. That’s the only way we can describe it.
The Aviary

Tucked away in a light and bright sanctuary on Childers Road in Gisborne, The Aviary is the sort of place you walk into and exhale deeply.
Hill Road Orchard & Farm Shop

Hill Road Orchard is the beating heart of Gisborne’s famous Hill Road Orange Juice: fresh, unpasteurised, and squeezed straight from oranges grown on their own...




